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No marketplace commissionMobile checkoutBuilt for local restaurants

Turn your restaurant website into a direct ordering engine

OrderUp gives restaurants a branded menu, a clean mobile checkout and an order dashboard without marketplace commission. Launch fast, keep the customer relationship, and add SMS, email and loyalty as your growth layer.

Start free Get a free demo View live ordering demo
Stop renting customers from third-party apps. With OrderUp, the order, the data and the re-order flow stay with your restaurant.

What OrderUp does for restaurants

📱
Branded mobile ordering

Customers open your link, browse your menu, choose delivery or pickup and place the order from their phone.

🔔
Order dashboard

Every order is saved in a live panel with sound alerts, customer info, payment method, address and notes.

💬
SMS-ready sales flow

For the US package, a virtual US number can be connected so leads and customers can be handled by SMS from the CRM.

📣
Email and SMS follow-up

Recover past buyers with promos, reminders and simple campaigns instead of waiting for marketplace traffic.

🏆
Loyalty add-on

Give repeat customers a reason to come back with rewards, coupons and VIP offers under your brand.

🤝
Done-for-you setup

We build the menu, organize products and photos, connect the ordering flow and train your team.

The Owner-style growth stack, simplified

OrderUp starts with direct ordering and expands into the channels a US restaurant actually uses: website, SMS, email, loyalty and dashboard.

Direct ordering site

A fast menu link for Instagram, Google Business Profile, QR codes and ads.

Customer database

Each order captures name, phone, address and preferences so you can sell again.

Growth campaigns

SMS and email follow-ups can be connected after setup to drive repeat orders.

Operator dashboard

Manage menu availability, incoming orders and customer details in one place.

Why this is easier to sell in the US

Marketplaces are expensive

Restaurants understand the pain of commissions and losing customer ownership.

WhatsApp is not the default

The US version should lead with web ordering, SMS and email instead of only WhatsApp.

Owners want speed

A 24 to 48 hour done-for-you launch is a strong offer for small restaurants.

Marketplace fees make direct ordering obvious

Your deliveryOn a marketplace (27%)With OrderUp
$1,000/mo in directable ordersup to $270 in commissionflat platform fee
$3,000/mo in directable ordersup to $810 in commissionflat platform fee
$5,000/mo in directable ordersup to $1,350 in commissionflat platform fee

The savings are only part of the value. The bigger asset is owning the customer relationship for repeat orders.

Launch playbook

Send your menu and brand assets
A PDF, website link or photos of the menu are enough for us to build the first version.
Approve your live ordering demo
We publish a branded menu, checkout flow and dashboard so your team can test real orders.
Start sending traffic to your own link
Use QR codes, Instagram, Google Business Profile, SMS campaigns and local ads to move customers away from marketplace dependence.

See it working for real

Try the Pizzaria PedeAí menu

What PedeAí already does today

For the restaurant owner

  • Receive orders instantly on mobile or desktop
  • Update order status while customers follow it themselves
  • Create promotions
  • Build fixed-price combos with pizza, drinks and crust upgrades
  • Set automatic gifts by minimum spend, size or category
  • Suggest a drink when the customer has not selected one
  • Open or close the store from the dashboard; closed stores reject orders
  • Print order tickets
  • Track orders and revenue for today, 7 days and 30 days
  • Configure delivery fee and time, or counter pickup

For your customer

  • Send a complete, formatted order through WhatsApp
  • Choose size, half-and-half flavors, add-ons and drinks easily
  • Follow the order status
  • View their order history
  • No app download required

Brazil pricing

BRL 350 one-time setup +
BRL 119/month
  • Brazil pricing shown in BRL, no automatic currency conversion
  • Branded online ordering menu
  • Order dashboard with alerts
  • QR code and launch materials
  • Menu registration done for you
  • SMS, email and loyalty add-ons available
Launch my demo

Frequently asked questions

Is this the same as a marketplace?

No. OrderUp is your own direct ordering system. Customers order through your branded link and you keep the relationship.

Can you handle SMS if we are outside the US?

Yes. We can connect a virtual US number through providers like Twilio or Telnyx after registration. We confirm costs before activating it.

Do customers need to download an app?

No. The ordering experience runs in the browser and works from links, QR codes, Instagram and Google Business Profile.

How fast can a restaurant launch?

The first ordering demo can usually be prepared in 24 to 48 hours after receiving the menu and brand information.

Build the restaurant's own ordering channel

Start with a live demo, then add SMS, email and loyalty when the restaurant is ready to grow repeat orders.

Start free Book the demo

7 days free · no card · your menu online today